Banking KPIs Every Business Analyst Should Know

KPI Meaning Typical use in requirements
CASA ratio Share of non-term deposits in total deposits Business goal for digital account campaigns
NIM (Net Interest Margin) Interest income − interest expense, over earning assets Strategy context for pricing features
NPL ratio Non-performing loans / total loans Lending & collection features
Onboarding conversion % of users who start eKYC and get an active account Funnel analytics events per step
eKYC auto-approval rate % passing without manual review Thresholds, vendor evaluation
Transaction success rate Success / total initiated (by route, error code) Monitoring dashboards, alerting NFRs
Pending/timeout rate % transactions ending pending Reconciliation design
STP rate % processed without manual touch Back-office automation goals
Time-to-yes / time-to-cash Application → approval / → disbursement Lending journey goals
Digital active users (MAU) Monthly active digital banking users Engagement features
Fraud loss rate Fraud losses / transaction volume Fraud rule requirements
Dispute resolution SLA % disputes closed within SLA Case management requirements
Cost-to-income ratio Operating costs / income Business case for automation

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